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TV TOP 10

Magazine cover

Happy hour
Just weeks after its launch, Ogilvy’s outstanding summertime Coke ad has gone straight to the top of our chart on debut.
Also making debuts in January were Tip Top, Sky TV’s latest, and Speight’s Summer Lager, while the New World tvc made an immediate return to the chart after an absence of 10 months – it last aired in March 2009.
Our poll of 1000 New Zealanders was conducted in January by TNS via the Smile City website.

1 Coca-Cola Open Happiness, Ogilvy Sydney, Curious (Josh Frizzell).

2 Mitre 10 Sandpit, DraftFCB, Exposure (Kevin Denholm).

3 2degrees Rhys Darby, TBWA\Whybin, Film Construction (Steve Saussey)

4 Cadbury Eyebrows, DDB, ex Fallon London.

5 Tip Top Fruju Fruit Whip, Colenso BBDO, Plaza Films (David Klaiber.

6 Heineken Walk-In Wardrobe, Saatchi NZ, tvc ex TBWA Holland & Czar Productions.

7 Sky TV Rose, DDB, Goodoil (Hamish Rothwell).

8 Telecom Light of Mine, Shine, Underpants (Paul Freeman, Rachel Guidera).

9 Speight’s Summit Lager Don’t Mess With Nature, Mojo, Film Construction (Jesse Warn).

10 New World A World of Difference, .99, Exposure (Kevin Denholm).


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